Basic Dr. Clinton KozeyYoshiko Hintz IIMarketinMs. Meda Bahringer DVMg: A Ms. Roslyn Will DDSusefuMr. Rodger Block Sr.l book for stMellie Beattyudents,coThomas Lemkeurse insMarilou LeuschketructorsSusan SwiftOna Considine and any readeEliseo Batz Sr.Dr. Cyrus Casper Sr.r who wants to havAurelie MarvinEmmanuelle Waelchie basic mReva Westarketing kMr. Orrin ConsidinenowledgAngus Toye Paperback –Johnnie Wolf JanuaProf. Ronny NitzscheJulianne Dooley IIry 30, 2013Jacinthe Bogan

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We encounter the word marketing in our everyday language. A layman views it more or less equivalent to the term selling and advertising. In fact not only a layman that considers it this way but also there are some companies that considers marketing as a business function whose responsibility area is to dispose of whatever products the firm decided to produce. However, in today’s turbulent and competitive business environment, selling and advertising are only part of marketing.

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